branding, EU, disinformation, echo chambers

digital regulation, audience expansion, impact engineering

impact measurement, campaign effectiveness, narrative resilience

AI, digital media, NGO communications

populism, virality, perception management

populism, NGO communications, narrative resilience

audience targeting, algorithmic distribution, civic traction

messaging, audience framing, traction systems

echo chamber, polarization, persuasion

elections, digital influence, persuadable audiences

civil society, impact engineering, data culture

populism, media strategy, traction systems

social media, message testing, NGO communications

populism, digital campaigning, traction engineering

donor strategy, impact metrics, NGO effectiveness

cultural influence, narrative traction, societal norms

digital marketing, narrative warfare, civic resilience

disinformation, user experience, traction systems

polarization, NGO strategy, audience traction